The Corporate
Challenge, an annual series of 3.5 mile races, was founded in 1977 by the New
York Road Runners with a single race in New York City that attracted 200
runners from 50 companies. It is now
held in 13 cities, in 7 countries on 5 continents. The Manhattan edition started and finished at
The Tavern on the Green. Little did I
know I would be attending my wedding reception there in 18 months.
Take
13,000 competitive corporate types, many who had never run a race, add heat and
humidity, and you have a recipe for – death.
In recent years four participants had died – two of heart attacks and
two from heat stroke – not the outcomes you want for an event that promotes
"fitness in the workplace." I signed
a release stating I wouldn’t hold SmithBarney (my employer) or the New York
Road Runners responsible if I croaked.
Lebow,
citing concerns about the hazards of running in high heat and humidity, changed
the event into a "non-competitive" ''fun run'' and removed the clock
so the competitors would not be tempted to overexert themselves; a reasonable
idea. You can remove the clock, but two
or more people running a course at the same time IS the definition of a
race.
Another
idea was to implement a two-wave start.
Runners were asked to sort themselves into fast and slow waves. I hadn’t run in over two years so I joined
the mass of B-Wave runners.
If
they had asked a 3rd grader how to slow down the runners, they might
have said “put a rope across the road.”
If you were Lebow, you might have said “Great idea.” And so, mid-way through the event, a couple
of burly dudes ran a rope across the road – I kid you not. By the time I got to that point in the run,
there were a few thousand people piling on top of one another. The rope served its purpose, but several
people fell and were stepped upon.
Participants
had to be “sponsored” by a company in order to be eligible to race. It was an honor to be asked to represent your
company. It may be difficult to imagine,
but it was a different era of corporate pride and the Corporate Challenge was a
big deal. Executives of major Wall Street firms (some in their seventies) ran the race. The Corporate Challenge was broadcast – on
network television. Olympians and World
Boxing Champions announced that they were going to run the race. Grete Waitz was the official starter for the
1990 edition.
I
have no idea how long it took me to run the course, but I can tell you I beat
Jerry, a corporate bond trader, and Clark from the OTC trading desk. Serious bragging rights were at
stake.
At
an after-race party, at an Upper East Side watering hole with a very
unfortunate name, I met a lovely long-legged runner from Deloitte & Touche. She said her name was Mary. I asked her where she was from. “Colorado” she replied. The rest is a story for another day.
Mementos from the night we met:



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